Online MBA (Marketing) at Chandigarh university is a two-year postgraduate program that delivers students in-depth management education and managerial skills. The sole motive of the course is to nurture the dynamic, skilled leaders and managers of tomorrow. The learning framework includes a robust and industry-relevant curriculum, including core courses, case studies, and projects, allowing the students to gain practical experience managing marketing strategies and campaigns.
Online MBA in Marketing Eligibility
Candidates must meet the following eligibility requirements for admission to the MBA in Marketing at Chandigarh University:
Must have a bachelor's degree in any discipline from a recognized university/ institution.
Graduates of recognized professional programs like CA/ ICWA are also eligible to apply.
Chandigarh University’s online MBA in Marketing offers several distinctive advantages for students in terms of flexibility, high-quality education, an acclaimed degree, and enhanced career opportunities. The tech-enabled teaching methodology keeps online students engaged and excited, providing a comprehensive understanding of diverse marketing topics. The compelling reasons for joining an online MBA in Marketing from Chandigarh University are:
Highly Recognized Degree: The University is recognized by UGC (University Grants Commission) and WES (World Education Services) for its educational standards. It is approved by AICTE and has NAAC A+ accreditation. Therefore, an online degree from Chandigarh University is highly recognized among employers and other higher education institutions.
Diverse Learning Methods: Students can utilize the webinars, live and recorded video lectures, and e-books to gain an in-depth knowledge of marketing essentials.
Industry-relevant Syllabus: The online MBA in Marketing syllabus includes industry-relevant topics to ensure learners acquire relevant skills and knowledge to gain an edge over competition and excel in their job roles.
Affordable Fees: The tuition cost for an MBA in Marketing at Chandigarh University is much more affordable compared to the cost of on-campus programs. The Institution also offers an EMI option to pay the fees.
Internship or Job Opportunities: One of the perks of doing an MBA in marketing from Chandigarh University is the Internship or job opportunities the Institution provides through more than 300 hiring partners and job portals.
1st Semester:
Business, Society, and Law
Financial Reporting and Analysis
Leadership & Organization Behaviour
Managerial Economics
Marketing Management
2nd Semester:
People Management
Consumer Behaviour
Business Research Methods
Financial Management
Operations and Quality Management
3rd Semester
Strategy, Business, and Globalization
Digital Marketing
Decision Science
Marketing Analytics
Advertising and Brand Management
Marketing of Services
Service Marketing and CRM
4th Semester
Project Management
Values and Ethics
Academic Research Writing
Integrated Marketing Communication
Industrial Marketing
The Chandigarh University fee for an online MBA in Marketing is very cost-effective. Candidates can pay the tuition fee yearly or semester-wise with easily available financing options. Here is the detailed fee structure for the MBA in
Marketing at Chandigarh University:
Annual Payment | Duration in years | Total Fees |
INR 79,000 | 2 | INR 1,58,000 |
OR
Semester Payment | Duration in semester-wise | Total Fees |
INR 39,500 | 4 | INR 1,58,000 |
Globally Experienced Faculty: Acclaimed industry experts from top MNCs and leading university professors guide students, providing a rich and insightful learning experience. Gain industry outlook and practical knowledge from faculty members with global exposure.
Accreditation and Recognition: The online MBA in Marketing programs are accredited and globally recognized, enhancing the value of students' qualifications.
Tie-up With International Universities: Chandigarh University partners with leading international higher education institutions to provide a world-class learning experience for students. It has ties with more than 350 top-ranked universities around the world.
Global Networking Opportunities: Students can connect with peers, industry leaders, and professors worldwide and get access to exclusive events, enhancing their internship chances and career prospects.
Quality Education: The expert-led online program maintains high academic standards and offers workshops for skill enhancement, with an updated curriculum to reflect industry trends.
Online Counseling: Our expert academic counselor will guide the students through the admission process.
Registration: Register on the University admission portal and get the log in details over email.
Log in and Apply: Log in to the admissions portal and fill out the required details.
Document Submission: Upload the required documents.
Shortlisting: The University admission committee will shortlist candidates after verifying the documents.
Fee Payment: If shortlisted, students should pay the enrollment fee online through the university payment portal and block the seat.
New graduates of the online MBA in marketing program can explore many job roles with top organizations in various sectors. Some possible positions include:
Business Analyst
Operations Manager
Chief Operating Officer
Marketing Coordinator
Social Media Manager
Product Manager
Financial Analyst
FAQs
Which industries have the highest demand for MBA Marketing graduates?
Top industries with high demand for new graduates holding an online MBA in Marketing degree include finance & banking, manufacturing, hospitality, artificial intelligence, human resources, and many more.
What are the benefits of pursuing an MBA in Marketing at Chandigarh University?
The university's online MBA offers an industry-relevant curriculum, tech-enhanced learning, a recognized degree, internship and job opportunities, and more. It is also more cost-effective than the traditional MBA program.
What is the salary range for a fresher after completing an online MBA in Marketing?
A fresh MBA in Marketing graduate in India can earn an average starting salary of INR 8 to 10 lakhs annually. However, this may vary based on factors like skills and knowledge.
Will an online MBA in Marketing be recognized when applying for jobs?
Yes. Government organizations, higher education institutions, and businesses worldwide accept online MBA in Marketing degree from Chandigarh University. The NIRF rank, UGC recognition and NAAC A+ accreditation of the Institution make the degree a credible one.
Is the online MBA degree program equivalent to the traditional degree offered by Chandigarh University?
Yes. The UGC regulations treat online degrees from recognized universities as equivalent to those offered by on-campus courses.
How beneficial is an online MBA in Marketing?
An MBA in Marketing program will train students to create integrated marketing campaigns that reach target customers and generate a return on investment. This core competency is what employers look for in a candidate for the marketing department.
How difficult is an MBA in marketing to pursue?
If candidates are passionate about making their career in marketing and want to stand out in the field, it’s easy to pursue an online MBA in Marketing with diligence.
What skills can candidates get from an MBA marketing course?
This MBA specialization helps equip candidates with various skills such as leadership, strategic thinking, digital marketing, market research, consumer trend analysis, and other managerial tactics.
What is the fundamental concept of Marketing?
The primary task of marketing is determining the necessity based on the target market and delivering practical ideas for fruitful outcomes.
What are some of the reference books for MBA in Marketing students?
The most recommended reference books are:
How Brands Become Icons by Douglas B. Holt
Influence: The Psychology of Persuasion by Robert Cialdini
Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time by Howard Schultz
The New Rules of Marketing and PR: How to Use Social Media and Viral Marketing to Reach Buyers Directly by David Scott, 2017
