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MBA in Retail Management (Elective)

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The online MBA in Retail Management is an elective of the general MBA program. It delivers in-depth knowledge of retail operations, marketing strategies, and market trends. The syllabus also imparts decision-making skills to students. The purpose of this elective is to foster dynamic, skilled leaders and managers of tomorrow. The course structure includes a rigorous and industry-relevant curriculum along with case studies and projects, allowing students to gain practical experience in retail management strategies.

Why Online MBA in Retail Management from Chandigarh University?

Chandigarh University’s online MBA in Retail Management follows an interactive learning model to help remote students fully explore the course and stay engaged. It offers a flexible and comprehensive approach to advanced learning. Here are several compelling reasons to pursue an online MBA in Retail Management at Chandigarh University:

1. Accredited Degree from a Reputable Institution

The University is recognized by UGC (University Grants Commission) and WES (World Education Services), approved by AICTE (All India Council for Technical Education), and accredited by NAAC. It also ranks between 572–580 in the QS World Rankings. These recognitions make a degree from Chandigarh University highly valuable.

2. Collaboration With Foreign Universities

Chandigarh University has tie-ups with leading global educational institutions. These collaborations enhance academic quality, research, and innovation, offering students a global learning experience.

3. Industry-relevant Syllabus

The online MBA curriculum features industry-relevant subjects to ensure learners gain practical skills and in-depth knowledge of the retail sector.

4. Government Exam Preparation Support

The University supports students in preparing for national and state-level government exams alongside their regular academic studies.

5. Affordable Fees

Chandigarh University offers scholarships for deserving candidates and EMI options for fee payment, making the program financially accessible.

6. Free IELTS Coaching

Students can avail free IELTS coaching, which is beneficial for those planning higher education or employment opportunities abroad after graduation.

7. Internship or Job Opportunities

Students receive access to a job portal featuring over 300 hiring partners, helping them secure internships and job opportunities.

Online MBA in Retail Management Eligibility

Candidates must meet the following eligibility requirements to apply for the MBA in Retail Management at Chandigarh University:

  • Must have a bachelor’s degree in any discipline from a recognized university or institution.

  • Graduates of recognized professional programs such as CA or ICWA are also eligible to apply.

MBA in Retail Management Syllabus & Curriculum

The online MBA in Retail Management program is designed to cover core retail management concepts through theory, practical case studies, and major projects. The syllabus includes:

1st Semester

  • Business, Society, and Law

  • Financial Reporting and Analysis

  • Leadership & Organization Behaviour

  • Managerial Economics

  • Marketing Management

2nd Semester

  • People Management

  • Consumer Behaviour

  • Business Research Methods

  • Financial Management

  • Operations and Quality Management

3rd Semester

  • Strategy, Business, and Globalization

  • Digital Marketing

  • Decision Science

  • Retail Marketing

  • Buying Merchandising

  • Retail Sales Techniques and Promotion

  • International Retailing

4th Semester

  • Project Management

  • Values and Ethics

  • Academic Research Writing

  • Retail Operations Management

  • Retail Management Perspective

MBA in Retail Management Fees

The online MBA in Retail Management offers an affordable fee structure with flexible payment options. Candidates can choose yearly or semester-wise payments.

Payment Mode

Duration

Total Fees

Annual Payment

2 Years

INR 1,65,000 (INR 82,500 per year)

Semester-wise Payment

4 Semesters

INR 1,65,000 (INR 41,250 per semester)

Program Benefits & Advantages

1. Globally Experienced Faculty

Renowned industry experts and experienced university professors provide personalized guidance, offering global insights into retail management.

2. Industry Relevant Sessions

Students participate in industry projects, discussions, and case studies that build confidence and practical knowledge.

3. Quality Education

The program maintains high academic standards with an updated curriculum aligned to industry trends and skill-enhancement workshops.

4. Diverse Learning Medium

Learners can access webinars, live and recorded lectures, and e-books for comprehensive subject understanding.

5. Discussion Forums

Interactive online forums allow students to engage with peers, professors, and industry professionals.

6. Assignments & Projects

Regular assignments and hands-on projects help students apply concepts to real-world business scenarios.

Online MBA in Retail Management Admission Process

  1. Registration: Register on the university admission portal.

  2. Log-in and Application Completion: Log in and complete the application form.

  3. Document Submission and Fee Payment: Upload required documents and pay the enrollment fee.

  4. Shortlisting: Applications are reviewed and shortlisted by the admission team.

  5. Fee Payment: Selected candidates pay the course fee online to confirm admission.

Job Roles to Explore

  • Business Development Manager

  • Brand Manager

  • Regional Manager

  • Marketing Manager

  • Product Manager

  • Retail Manager

  • Financial Analyst

  • Warehouse Manager

FAQs

1. What are the features of an MBA in Retail Management at Chandigarh University?

The program offers an industry-relevant curriculum, technology-driven learning, a recognized degree, internship and job opportunities, and cost-effective education.

2. Which industries have the highest demand for MBA Retail Management graduates?

High-demand industries include merchandising, investment banking, e-commerce, healthcare, business development, and product management.

3. What is the salary for a fresher after completing an MBA in Retail Management?

Fresh graduates can earn an average salary ranging from INR 5 to 15 lakhs per annum, depending on skills, role, and employer.

4. Will an online MBA in Retail Management from Chandigarh University be valuable for jobs?

Yes, the degree is widely accepted by government bodies, educational institutions, and global organizations due to UGC recognition and NAAC A+ accreditation.

5. Is the online MBA equivalent to the traditional MBA?

Yes, UGC regulations treat online degrees from recognized universities as equivalent to on-campus programs.

6. How beneficial is an online MBA in Retail Management?

The program equips students to design integrated marketing strategies that deliver measurable business outcomes, a key requirement for employers.

7. What is the scope after MBA Retail Management?

Graduates can explore careers in retail, investment banking, healthcare, brand management, merchandising, and consulting.

8. What skills are gained from an MBA Retail Management course?

Students gain skills in customer relationship management, communication, market research, operations, and retail strategy.

9. What is the fundamental concept of Retail Management?

Retail Management focuses on planning, organizing, and controlling all retail business operations efficiently.

10. What are some reference books for MBA in Retail Management?

  • Retail Management – Functional Principles and Practices by Gibson G. Vedamani

  • The Retail Revival – Reimagining Business by Doug Stephens

  • Retail Marketing Management by David Gilbert

  • The Art of Retailing by A. J. Lamba